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Things getting very real, very serious, very fast for 'JLR' - Land Rover/Range Rover - 'the best 4x4 by far':

New Ineos Grenadier set to be on parade at Ragley Hall Game Fair


Ratcliffe, his people, are not messing about. Stuff like the above is parking their tank on JLR's lawn.

Ragley is obviously not very far from JLR's HQ in Gaydon, and more importantly, is highly accessible for the Cotswold set - so the faux Hunting, Fishing and Shooting types, 'Gentleman Farmers' like Metcalfe and Clarkson, as well as the real deal, who actually need proper, real 4x4s to their jobs.

Ratcliffe knows how the former of these, the faux types work - they adore fitting in, being in the In crowd, wearing the same faux country gear, their uniform, Barbours, Hunters etc, and all, almost literally, driving Land Rovers - Range Rovers, and recently, 'Icons'.

Ratcliffe knows that if he gets these types, just a few at first, the high profile ones, they'll all follow like the sheep they are.

Places like Burghley(House) will be next - same crowd, just over in the 'Eastern Cotswolds', surrounding Stamford.

He, his team, might even bag someone like Zara Tindall - Anne's daughter. She's the type who likes to be independent, would not say no to several £million just to be seen driving the Grenadier at 3-day Eventing.

JLR has got a massive problem - as if it didn't have boatloads already.

The Grenadier is the real McCoy. The Icon appeals to airheads, with far more money than sense.

With fuel headed for £1.40/litre, if you're going to run a guzzling 4x4, you may as well have the best - BMW engine - than something that does 15 mpg petrol, 20 mpg diesel.
 

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While Bollore uses the excuse and cover of Chip Shortage to gut JLR's fantasy, fraudulent 'sales' and unneeded production capacity, reducing the company by half or more, taking JLR to a state not far off what J and LR were in the 1980s, tiny, bit-part global players, everyone else is going forwards, even the likes of Stellantis, with Alfa, Maserati, Jeep, Ram etc, and Li Shufu/'Geely', is about to cash in mightily with Polestar, on the back of EV mania:


If Polestar really is worth $25bn, then that puts Volvo at at least double/three times that, especially once it brings out Gen. 3 XC90/the news large SUV EV, later this year.

JLR could have been offloaded, IPO'd, by Tata 8 years ago, on the back of similar, stunning success, at the time with the Evoque, and the then newly launched Full-fat and RRSport twins, for around £30bn, around £60bn in today's debased money - real inflation/money printing ~5-10% p.a.

Now it, JLR, can't be given away - literally. BMW, PSA, Geely itself, and others no doubt, were all offered it by Tata, from around late 2018 - off the back of the 'orgasmic', 'gamechanging' I-Pace - to around mid 2019 - no takers - no 'Partnerships'.
 

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And that's why Speth wanted BMW's engines - 'Jennifer', the V8, and the 'B48' particularly, and anything else he could get - 'sure that's 503 horsepower only' - from 7:00:

 

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Discussion Starter · #3,165 ·
Will this turn the heads of iPace owners.
Even the smaller battery car is said to have a range of 208miles.

50828
 

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Will this turn the heads of iPace owners.
Even the smaller battery car is said to have a range of 208miles.
- not if they have any sense - but then they bought an I-Pace.

The Q4 in posh/premium/power image only makes sense in the '50' twin-motor version, and you're looking at £55-60k+ for a nice one - most/all the toys.

No thanks. Either get a nearly-new E-tron SUV - great car - for that money, or wait for the 'PPE', Porsche/Audi/Bentley? cars - not 'hoi polloi' MEB ones.

You'd have to be mad. But then Volvo/Polestar/Geely is making out like a bandit with same-priced XC40s and Polestar2s.

If you have sense, you either buy an as little as £37k ID.4, with 77 kWh, genuine 300 miles average range, and enough speed for camera-/congestion-ridden UK, and 'slum' it in no pano roof, leather seats etc, or, as above, wait for a decent, genuine premium EV platform, with the 'PPE' cars, for about I-Pace prices - ~£65-100k.
 

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Things hotting up all over the shop for 'EV front-runner, gamechanger JLR'.

'Suddenly', JLR looks like the man off the back, about be lapped in a 5,000 metre race - which of course it always was, even in 2018, with the launch of the 'gamechanging', bodged 2016 F-Pace.

Kallenius at Daimler has spotted an opportunity and gone for it - to make clear blue water between it and eternal rival BMW - last 30/40 years - and even with Diess's EV-obsessed VAG/Audi:


He's betting everything on it. And it might pay off.

Meanwhile, Diess isn't doing too badly either. His earliert bet, around 3 years ago, to dump Dieslegate with the 'EV-Audi', VW ID, etc, is nor paying dividends - literally:

Erstes Halbjahr: Volkswagen fährt starkes operatives Ergebnis ein


- massive beat on 'analysts''s predictions. - the same vermin who work for the UK-US axis, who alway tell us how fabulously well JLR and Tata are doing, or about to do - massively upsiding their real, dreadful prospects.

As a result, VW shares are up 5% should be way more of course - given the massive success, already, of 'MEB', and just the tip of the iceberg.

So, Tata Motors is going off a cliff - after the massive pumping, fraudulent pushing of the share price over the last year/15 months, since the collapse of any prospect of Tata selling JLR, all in readiness for the planned Springtime 2021 IPO, and 'Dieselgate-VW' is going up the side of a building, with not even the 'analysts' able to stop its rise - with almost no limit.

How time and things change, eh.

The first-drive reviews of the EQS should be out next week. The usual suspects, UK/US rags/media, will try hard, really hard, to pick fault - 'hasn't got the Jaguar's "character"', the Tesla's exquisite fart noises - but a child knows that it's a huge success genuine 300 miles range at autobahn speeds, etc - so another nail in JLR's coffin, with the EQE and EQS SUV just months away.

The media and regime in this country are playing up the Football thing to Soviet Union+++ levels - because they know the real economy, people's real lives, except for the inner circle and their flunkeys/lackeys, 5% at most of the population, are a smoking crater, and they could still turn on the scum, sorry, 'Elite', who brought this state of affairs about - like telling the 95% for 10+ years of the 'Stunning Success' of a posterchild, whose foreign owners were using it to channel tens of £billions of UK taxpayer money and pension fund money to itself.
 

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I can't think, at all, why this is not being reported by, in the UK media:

Vier gemeinsame E-Autos geplant: AMG und Aston Martin rücken noch enger zusammen


'Jesmb.de' has the (non-paywalled) details:

'AMG und Aston Martin bauen entwickeln gemeinsame Elektroauto Plattform

Daneben soll AMG mit Aston Martin zusammen 4 Elektroautos auf den Markt bringen.
Der erste davon ist dann ein ganz neuer AMG GT Coupé (obwohl dieser im Jahr 2022 neu erscheint) wird es wohl 2025 einen elektrischen GT Coupé geben. Er wird bei Aston Martin als Vanquish erscheinen.

2026 wird AMG dann einen rein elektrischen Mercedes SL präsentieren. Er der neue Mercedes SL wird im Herbst 2021 (R232) präsentiert und erhält ebenfalls den AMG P3-Plug-in-Hybrid „E Performance“ Antrieb. Der elektrische SL wird bei Aston Martin mit eigenem Design dann als DB11 Nachfolger gebaut. Somit wird bei AMG diese neue Elektro-Plattform entwickelt und dann an Aston Martin weitergegeben.
Der in 2022 neue SL (R232) sowie AMG GT wird einige Jahre parallel zu den dann ab 2025 neuen rein elektrischen Derivaten produziert.
Die AMG und Aston Martin eigene Plattform, hat nichts mit den Daimler Baukästen EVA2 oder MMA zu tun. Magna wird hier AMG bei der Entwicklung unterstützen. AMG will hier die elektrischen Porsche Derivate ins Visier nehmen.'

That means the de facto "Partnership" of Aston Martin(-Lagonda) with Daimler(under AMG's wing) - i.e., the last of the UK '(genuinely)Premium Triumvirate' has fallen to the Germans - Bentley - VAG; Rolls-Royce - BMW, AML - Daimler.

That's why Tobias Moers 'moved' from (Daimler)AMG to Aston - he was being shuffled into a new, key job.

Just 48 hours before 'The Biggest Thing Evah!' - the fixed from months/years before 'Football's Coming Home' - England were almost certainly meant to win World Cup 2018, by the way - but were too crap to make that too obvious to even the thickest - must not be blighted by thoughts of anything real - keep the plebs distracted to the max, and believing twnety-six multi-millionaires have any bearing on their subsistence-level lives.

Telling them that James Bond's, 007's car is now German, might lead to more green lasers, more spitting on opposing fans, mass booing of anthems, as well as middle aged men attacking kids with 'the wrong flag'.

But then UK regimes have always used pea-brain moron thugs, many now fully fledged 'middle class', 'educated' by the way, to run from real country-internal problems, by directing hate and knowing, fomented violence at the right type of foreigner, and starting wars - 'We'll fight them on the beaches' - UK declared war on Germany - Thatcher's regime deliberately withdrawing HMS Endurance antarctic survey ship as a trap for the Argies, that invading the Falklands might/would be unopposed, 9/11 to invade Afghanistan, Iraq, etc.

Let's just concentrate on a game for kids, wave those plastic, Chinese-made flags, drink that Dutch/Danish lager, and revel in 'Forever England', '2 world wars, 1 world cup', 1066, 1,000 years of never being invaded' - but F all (real) work to do on Monday.
 

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That AMG/Aston Martin EV article is interesting... but as there is just one non official source for it, it remains to be seen if this is really true.

In theory it makes sense: A unique EV platform for AMG, resulting in a range of Porsche competing models for them and Aston Martin.

Basically, the same market segment Bollore seems to have in mind for Jaguar... doubts are allowed that this will end well.
 

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That AMG/Aston Martin EV article is interesting... but as there is just one non official source for it, it remains to be seen if this is really true.
- of course it's true - it's not in the UK/US media.

'AMG' - 'Aston Martin Gobbled'.

This has been in the planning/works for years. The fake, fraudulent, Palmer IPO thing was probably ro get the decks cleared, allow (fronting)Stroll - Mercedes - to take (full) control.

Once Palmer and the dregs of the old regime were gone, Moers was 'announced' as a 'surprise' 'move' to Aston.

Daimler/Mercedes always felt left out, coming up short against BMW and VAG, for the last 20+ years, not having a trophy, a British storied marque.

Aston was and is a basketcase, but a very useful shell, just like Rolls and Bentley were - bombed out marques - VW and BMW had to rebuild them from scratch.

Aston will be part of AMG-Maybach-'G'. It will allow Mercedes to charge top-end Porsche, Ferrari, Lambo prices, for Mercedes-platform cars - just like VAG does with the Urus, high-end Cayenne, etc

The next 5-10 years will be all about the 1%(0.1% and their flunkeys/lackeys), buying obscene amounts of things, as the whole world reverts to no-holds-barred Victorian turbo 'capitalism' - The Great Reset.

The 1% will want every toy under the sun, and price no object.

10,000 'Astons' - refrocked Merc/AMGs - will fetch more profit than 500,000 C/E-Class-es..

They've done all the modelling, crunched all the spreadsheets, and know that the Middle Class will be blown out.

We're back at least to Edwardian times - coachbuilt, extravagant, enormous in size or power, cars for the very, very rich.

The 'Down/Under-stairs' riff-raff - the 99% - will be told to go whistle - buy an electric scooter, or electric bike - because you won't be going anywhere, anyway - practical range, 10 miles radius.
 

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Lorry-load deliveries of valium and smelling salts to Gaydon:

'It was the same story at Ineos, with the Grenadier 4x4. The crowd on the stand was five-deep all day; the love for this desirable new utility SUV clear to see.

And another chance to embarrass a paddock full of supercars by attracting more interest and enquiries than all of them put together... '


Funny how Autocar didn't cover this - bet the bogs were full at Haymarket Towers - 'how the F am I going to pay the brats' £40k each school fees?!'

That's not a neo-Defender, that's a long wheelbase G-Wagen - for half the price - with a Santana front end:

50830


- looks brilliant by the way.

The punters can't believe there's so much bang for buck, so much metal for money, and know that this is the greatest flipping opportunity - at least £20k - this side of a new 911 GT3 - hence the 'shut up and take my money' - before the price is hiked next year, to reflect huge demand, and intrinsic value of the product - an XL G-Wagen with a bloody BMW I6.

Cropley and co. must be under suicide watch, or furiously updating their CVs to send to Ratcliffe - '40 years, man and boy, licking arses - anyone's, as long as the price is right - finest licker there is - hire me'.
 

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Merc EQE launching in just 8 weeks from today:

Weltpremiere feiert der EQE auf der IAA in München im September 2021


- time flies, eh. Just a blink of an eye really till the formal end of the XF, with its joke 'range' of 4-pot Ingenium 'engines', and so the formal end of 'Jaguar', as an entity that might be called a car brand, car company, not a purveyor of a single model, the 5 year old bodged F-Pace 'The Gamechanger', and the end of the pretence that JLR is some kind of pioneer, front-runner, world-beater in the global EV sphere.

Just 8 weeks.

No wonder Autocar has moved its usual propaganda spot, pep talk, forward 24 hours, from the usual Monday - they know the sh!t is now deadly real - school fees payments are on the line - SWMBO is googling good divorce lawyers - doesn't get more seriouis than that for a 'top' British hack.

How JLR boss Thierry Bollore will reinvent Britain's biggest car firm


- another lie, by the way, from the scum Media - JLR is not UK's biggest car firm.

Solihull-Castle Brom-Halewood within-UK JLR production is running currently at the rate of around 150-200k/yr - CB being effectively closed, dead anyway.

Nitra is officially closed - 'Chip shortage'.

Cropley is an incorrigible c..., er, liar.

The more these vermin write reams, paeans of praise to the mighty JLR, the more it's blindingly obvious to the thickesty that there is zilch real news of, anything happening with JLR.

Comical Ali Cropley and co. think they can turn this dire, terminal situation around by the force of their wordsmithing - the breathtaking chutzpah of their lying.

Too late, gimps, That turkey won't fly anymore. The punters queueing up to put deposits down on the Ineos Grenadier, have seen the JLR Emperor is absolutely without clothes, and so too the lickspittle lackey scum that service him.

Go get a job, or F off and retire.
 

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Once again a very strange Autocar article. A lot of words for something close to I have a dream.

Any attempt to make something useful out of it is a bit useless, but I will try it with two citations:

"Jaguar has already said it will use a single platform shared with a partner for all three of its new models (a move that makes you wonder whether, one day, the donor might want to acquire the whole Jaguar marque) but there’s no news yet about which manufacturer might contribute the all-important underpinnings. Surely an announcement must be coming soon, we suggest. “There’s no question that the clock is ticking,” says Bolloré with another of his smiles."

Before that, they wanted to decide if they develop their own platform or share one with a partner. Maybe that decision is now made, with a sharing/buy in result. But who might fit for that? What they would basically need is something like the AMG/Aston Martin deal (if that turns out to be really true... but that door should be closed for Jaguar anyway, it creates a direct competitor for them).

"Since this reorganisation, we outsiders have heard one or two armchair critics question its ability to create great work, and to suggest that all those Land Rover people working on Jaguars might produce a family of ‘flat Land Rovers’. Snide though it sounds, I put this to Bolloré, who bats away a bit of criticism."

Interesting wording: "we outsiders", " one or two armchair critics", "snide though it sounds", "bats away a bit of criticism".

That they were brave enough to ask at least one critical question must have been a singular event...
 

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Once again a very strange Autocar article. A lot of words for something close to I have a dream.

Any attempt to make something useful out of it is a bit useless
you mean you missed this, the only thing comment-worthy, so obvious I didn't put it above before, a bombshell, standing out like a hundred foot tall sore thumb, out of the thousand words or so bilge from Comical Ali Cropley?

'Before starting at Gaydon, Bolloré says he already had considerable knowledge of JLR from having tested all of its products on Renault’s behalf, and through visiting JLR’s stands at motor shows because its design progress and its advanced use of materials was always interesting. “JLR was more or less on the market at the time,” he explains.'


- this guy, old Monsieur Slaphead, makes Gerald Ratner - 'an M&S prawn sandwich is worth more than our earrings' - look like businessman of the century.

He's let the cat out of the bag - whilst supposedly being the boss, leader of JLR.

He's confirmed that Tata was hawking JLR around - 'the most valuable thing evah!' - like some tat on eBay or Amazon, back in 2018-19 - as I've said, over, and over, and... .

Tata was desperate to get rid - 'Please buy this 'Jewel in the Crown''.

They, and their Media co-conspirators, parners in crime, literally, tried first to bounce Robert and the Peugeot family into taking this 'asset' off their hands - remember '90% complete, the deal done, just the details remaining'?

Then they, Tata-Media-'Top Analysts', tried to bounce BMW into taking 'the Faberge of the Automotive Industry', with the purchase talk, then "Partnership" bollox - criminal fraud.

Then they tried Geely.

Then the tried Apple.

Then they tried Renault, almost certainly. Ditto Fiat/FCA.

They tried everyone, and anyone.

No one would buy the SH!T - 'the non plus ultra of Luxury Brands, 'Range Rover''.

Now the clown who saw this from the Renault end is laying it out straight while heading the thing that no one would touch with a bargepole - the leper of the global car industry.

Is he touched, or not well, or just terminally thick?

Also, the two clowns, Dumb and Dumber, Cropley and 'editor' Tisshaw, did they not realise the importance of what Monsieur Slpahead said, revealed?

Obviously not, or the subs, or unpaid interns, working probably late Friday, yesterday, more interested in getting lashed, pretending to be interested in the "Footie" - like five yeard old Spaffer, and his carer - wrote this crap up, not an earthly what it meant, just to get it out, for the desperately require, pulled froward, ppep talk headline of 'The Future's Bright, The Future's JLR', for Sunday morning.

Unpaid clowns led by overpaid, over the hill clowns, like Cropley, revealing far more than they should, with not the first idea why - it's just a job mummy and daddy got - 'something in Media, and London' - not the stabby part - they know/are related to Lord/Rupert Heseltine distantly, and went to a good(private) school.

F'ing morons. They don't know what they've done.

JLR hawked around, by the jumped up street hawkers, c'um dope peddlers Tata, and no takers - because most people with eyes can see dog sh!te at twenty paces.
 

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Entirely unsuited to JLR:

'Is Cropley in the same masonic lodge as Bollore? Rarely have I seen such a sycophantic article about a CEO who was basically fired from his previous role due to spending 40 million euros with his mates at Boston Consulting Group.'

Scratch that - entirely suited to Tata-JLR.

Maybe he'll be headhunted by Spaffer for the NHS top job, or replace Dildo Harding. A man with those qualities is wasted doling out chickenfeed €40m, when he could be handing out £40bn to the UK's 'elites'.

Maybe the Brittany holiday home needs doing up.
 

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The thing really notable about this - the approaching Q6 E-tron/Porsche Macan-E twins - is not the car - just a now routine, yet another final nail in JLR's coffin - the lid must be enormous just to take them all - but how old the cars in the pictures are:


It's almost as if they were taken in 2010, or even 2005.

The thing is, Germany, Germans, we are always told, are rich, much higher per capita GDP than the UK, Brits, but it's not true, is it.

Brits, the median ones, drive £35-50k+ German cars, several or 'a stable' of, live in £350k-1m+ houses, or several/holiday homes/a 'portoflio of rental properties', take, or used to take, several foreign holidays/breaks a year, binge on takeaways, or go out to restaurants several times a week, etc, etc.

The thing is, it's all on tick - borrowed - 'financed' by that ~'£1m' house, or several buy-to-lets, all predicated on the Ponzi money-printing bubble.

Take that away, and the average Brit, like the Germans in the picture, probably in prosperous Bavaria - Audi's home - would also be driving 10-15 year old, small runabouts, MPVs, etc.

We are so headed for a fall, is my point.

The people who brought you 'The Gamechanger', the most awarded thing ever - literally - also brought you, and still bring you, 'Booming Britain', and 2/3-bed poky terrace, 'villa', hovels supposedly being worth up to £1m+.

These people know that the former, the I-Pace, and UK 's miracle economy, are both huge lies - 'Big Lies'.

They won't be left holding baby when the balloon finally goes up - 'They' switch off the printing press/hike interest rates ' 'suddenly' - all planned - The Great Reset.

The Germans at least make things, sell millions of cars, machine tools etc abroad, to China and so on.

Even if the Euro was inflated away to nothing, by the ECB's money printing, the world would still want their goods.

The only thing we really make is house prices, and The Gamechanger, and the other Stunners - which no one outside of the UK/Home Counties buy.

Take them away - the deliberate collapse of the property bubble - and you have Mad Max, nothing whatsoever to fall back on - certainly not to support almost 80 million mouths to feed - most of the food imported.

What are we going to trade Spain with, for their salads? A millstone Buy-to-Let?

No wonder Spaffer, the whole media, the London/Westminster Bubble - all the tens of thousands of parasites - were praying, even though none of them believe in God, that 'Gareth's Boys' would save their bacon, and likely necks.

They've run out of distractions, and 'world-beating' posterchildren to con the plebs - 'Unifying Football', 'Stunning Success-JLR', 'Booming Britain', 'Diversity is our Strength', etc.

The last resort, with everything now failed, JLR having been hawked around like days-old meat, covered in flies, by the Bombay street peddlers, and house prices, like car prices a few weeks ago, about to do a swan dive, now that the opiums of 'Footie' and Stamp Duty have worn off, is, of course, WAR.

Cue 'Cyber Attack', or even 'Alien Attack' - we're under attack, anyway - 'We must all Unite' - 'Fight them on the Beaches' ... .
 

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'It's all over... , ...some tapped people are on the turps, they think it's not... , ...it is now':

'Meanwhile, Land Rover intends to launch six new EVs over the next five years, the first of which is due in 2024.'


- black and white, incontrovertible confirmation from the horse's mouth - Autocar-JLR - that JLR is F'ED.

It's over. This geezer will just be topping up the pension before he pushes off to attend to te roses. What the hell does he know about cars, the industry, or EVs? - Dyson's EV vapourware?

What is the world to do while JLR gets it first EV - bodged 2016 F-Paces that don't seel don't count - in 3 years time? Twiddle its thumbs, give JLR a sporting chance? Hold back?

Thers is no 3 years, and no JLR in 2024. That's for the birds, and the braindead, literal handful of headbangers that still read Autocar, and take it at face value.

Bollore knows his sole job is to get JLR IPO'd. Was supposed to happen earlier this year.

By 2021-end, never mind 2-3 years time, JLR will be buried by an avalanche, a tsunami of new EVs - EQS, EQS SUV, EQE, iX, i4, etc, etc, etc.

The G-Class BEV will be out in 12-18 months.

This confirms that even Bosch's top consultant engineers couldn't crash-programme the 'new' Range Rover, 'L460', to its BEV variant, from a standing start, 6-12 months ago, within less than 3 years - they wouldn't want to be legally liable for the deathtrap crap JLR would have no qualms about firing out onto the market, sub-Tesla style.

No BEV Range Rover, no JLR. Simple as.

The 'New Range Rover' has the 25 years old AJ-V8, which means only the Home Counties Ultras will be stupid enough to pay £100-200k for it, and the Bronco and Grenadier will take car of the ICE, genuine 4x4 end of their once business.

Around two-thirds of high-end premium SUV custom will migrate to BEV SUVs immediately - no London Con Charge, Virtue Signalling, etc.

What business JLR had, pre the likes of the EQS SUV, iX, revamped E-tron SUV et al, and the London Con Charge change in October, which kills posh/livery service PHEVs, will be wiped out overnight, never mind 3 years time.

2024. FFS.
 

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Lots of news this morning - all of the variety 'hundredweights of nails for JLR's coffin':

1. Diess(VAG) is going in for the kill - No EV, you're gonna die - JLR the least EV car maker in the world - 'first Land Rover(/JLR) EV 2024'

'That’s partly because the German carmaker is out in front of most of its competitors when it comes to going electric — a decision it took in 2018. Its rivals' struggles and calls for delay clash with VW's own priorities.'


- far from the death's-door Dieselgate cheat, VW under Diess is back to steamrolling the competition/industry, just as it did from the 'Tdi' juggernaut in the 90s, right up till Dieselgate around 20 years later.

Diess knows he has the competition by the throat, and given what was done to VW/VAG just 5 years ago, compassion, mercy, forebearance is in short supply.

2. the UK media always refers to JLR as 'automotive giant JLR', and 'biggest UK car company', but others see it differently

'ACEA was set up in 1991 to be the voice of the auto industry in the EU capital and unites 15 carmakers, including giants such as Volkswagen, Toyota, Renault and Stellantis, along with smaller players like Jaguar Land Rover and Ferrari.'

- yep, it's a European, never mind global, pipsqueak - and about to get rapidly, markedly, even smaller, more inconsequential - "downsized" in management consultant*Boton Consulting Group?) parlance - see next point

3, Bollore is swinging the axe - he only wants/needs Solihull/Nitra, and SVO - a company making tops 100k cars a year, all in the space of £100-200k+. Halewood and Castlee Brom are roadkill - if CB is made SVO's base, Ryton closed and sold, it will emply max ~250 people - about one-tenth of what it did until around 2019-20 - 'Booming Britain' - second city with next to no real employment, real jobs, for a population around 1.5 million adults

Jaguar Land Rover announces redundancies at Halewood plant


The Evoque and DSport's real sales collapsed 2-3 years ago, with the competition providing huge amounts of better, far cheaper cars.

No one in their right minds buys a £50-60k diesel Evoque/DSport nor the petrol ones doing 20 mpg, nor the up to £60k+PHEV versions, with real-world 10-15 miles EV, and the durabilty of a ming vase being bounced off a hard floor.

The ending of the London Con Charge exemption, where many/most of these PHEVs were sold when they came out last year, has killed their reason to exist off completely - you don't buy them for their fuel economy/huge electrical range.

Another grim, final day for JLR - no wonder the crime gang in London, 'the Westminster Bubble', needed the wax works dummy Southgate to deliver them the mass distraction of a Footie win - 'The Sh!t is Coming Home', to coin a phrase.
 

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No wonder Diess is so bullish. He holds all the cards, and govts are throwing money at him - the Spanish the latest:


He's pretty much where Henry Ford was in 1913 - the world at his feet.

Ford Motor Company's total domination was knocked off course by that affair in Europe the next year, but unless Spaffer and the gang can plunge UK and Europe into fighing a war with Russia, there's nothing to stop Diess/VAG this time.

The Hyundai-Kia EV thing is not what it was cracked up to be, whereas the VAG ID, MEB, PPE, J1 etc, etc, is the opposite - better in practice, the flesh.

UK is bogged down in 'Culture War ' - another distraction, after Brexit, The Scamdemic, Football etc - while the real country, and economy, get ever closer to a real-life Mad Max happening - 70 million people suddenly, finally realising there's absolutely nothing out there - and 'losing it'.
 

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Confirmation that the new Range Rover, 'L460', is hideously late/delayed/never gonna happen:

'Mardell said the semiconductor shortage would not have an impact on the launch of a critical new Land Rover model, the Range Rover large SUV, which is set for early 2022.'


It's now at least 12 months late, with early this year the plan.

It's been testing for what seems like forever, at least 2 years in public, which for JLR is unheard of - 'test' your 'All-New' 'Stunner' for a few months in public view, loads of camo etc, build up the drams with the helpful media lackeys, then spit out for idiots to buy the totally undeveloped deathtrap.

The pulling of the BMW V8 in around July-September 2019, delivered it a fatal blow, from which it has truthfully never recovered.

This 'delay' is really about treading water, panicking behind the scenes, pretending it's still real, still happening, still being tested, JLR still being afloat, when actually 'New Range Rover' is dead.

No BMW V8, no point in a Range Rover - Full-fat or the sister car Sport.

Without the BMW V8's real 700hp, rhese cars are literal sitting ducks, to be taken out by half to as little as one-third the price cars from the competition - a new Golf R would make mincemeat out of a Range Rover Sport SVR, with its real ~450hp from its ancient AJ-V8.

Even JLR wouldn't launch the new Range Rover with this old engine, knwowing that it will drop dead in a couple of years, with Euro 7, as even the thickest, most patriotic Ultra would come after them with a pitchfork.

So there is no 2022 New Range Rover - nor 2022/3 New Range Rover Sport.

All there is is a need to keep the show on the road, pretend, lie, deceive, in the knowledge that the only viable 'New' Range Rover/Sport is the BEV version, that is at least 3 years away, and that tha's academic, irrelevant anyway, as 'JLR' is just about getting to an IPO, before any of this matters.

Mardell himself hints at this with tis statement:

'Nonetheless, future supply of the high-margin model could be affected by semiconductor issues, he said. Chip supply next year “will determine the level of production we have on the new Range Rover,” Mardell said.'

- in other words, this is his get-out, his cop out, when early 2022 the New Range Rover still doesn't appear - 'Chip Shortage' - not that it was effectively pulled, dead, way back in late 2019, when its BMW engine supply went up in smoke.

Mardell knows 'New Range Rover' is just a moving Potemkin, to put a facade on JLR, that it's still alive, about to release a world-beating stunner, within 12 months anyway, so that the imminent - hoped for - IPO doesn't collapse, implode, once even the thick/paid off analysts realise that the core product, only money spinner - Full-fat/Sport - is dead..
 
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